How DeHoff REALTORS® Pricing Advantages Can Benefit You

How DeHoff REALTORS® Pricing Advantages Can Benefit You

The DeHoff Difference begins with giving you choices. You can price your home using the traditional 'fixed price' approach, or use our Value Range Pricing method.

Value Range Pricing (VRP) is a proven marketing strategy benefitting both buyers and sellers. VRP exposes the property to more buyers because the property is marketed within a selected price range rather than a fixed price.

Sellers benefit by offering their property to a wider range of buyers and by providing a greater opportunity for selling at the highest market price. Buyers are attracted by the perceived ‘favorable price’ opportunity.

Traditionally, owners selling property have set a fixed price for the property. This method may lead to overpricing, which can limit the number of buyers exposed to a property and slow the selling process. Properties marketed using VRP can appear in more ‘range of affordability’ searches, exposing a property to more prospective buyers. This generates stronger activity, helps initiate offers and encourages the buyer and seller to begin the process of negotiating the sales price.

Value Range Pricing for Sellers:

* Increases marketing exposure for your property, attracting more potential buyers.
* Shortens time on the market by encouraging more offers.
* Helps to eliminate the need for price reductions.
* Can get you more value for your house.

Value Range Pricing for Buyers:

* Brings buyers and sellers together quicker.
* Introduces a larger selection of properties to view.
* Helps to eliminate the intimidation of a fixed price.
* Allows searching within affordable price ranges.
* Fosters a more favorable negotiation process.

Team Pricing

Getting that asking price or price range right is critical to the successful sale of a home and will help reduce time on the market. Why trust this important part of the equation to just one agent? At DeHoff REALTORS®, you have a proven and successful approach to pricing. A team of qualified and experienced real estate agents will work together to come up with the best price for your home. It's like having a second opinion built right in.

We are anxious to tell you more about how to make our Value Range Price (VRP) method work for you. Contact us to get started today.

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